Mazzaneh’s 2025 traction: CB Rank #3623, Heat 94 (+35 QoQ), Growth 92 (−1 QoQ), and 168,890 new users with over 1.1M GA4 events—built without press or paid boosts.

Data as of

Mazzaneh 2025 Traction Update — Quiet Launch, Real Momentum

Since inception in 2022, we’ve been in active development, culminating in a successful MVP launch in 2024. Today, CB Rank is #3623, Heat is 94 (+35 pts QoQ), and Growth is 92 (−1 pt QoQ) — achieved with no press, no paid boosts. This update covers GA4 and Crunchbase signals through Aug 12, 2025.

168,890
Total new users
24,010
7‑day active users
6,190
1‑day active users
1,115,967
Events recorded
Crunchbase dashboard visual highlighting Heat, Growth and CB Rank for Mazzaneh
Principled launch strategy: We chose not to fully launch in Iran despite demand, prioritizing user privacy and misuse prevention. We’re now preparing for international rollout with selective capital.
Crunchbase predictions (updated Aug 8–10, 2025): 67% probability to raise in the next 6 months; acquisition probable; IPO very unlikely at this stage.

What is Mazzaneh?

Mazzaneh is a multi‑module super‑app that merges AI, commerce, personalization, and ethical user monetization. Five core modules power the ecosystem:

Company snapshot

Facts
Legal NameBahayab Intelligent Search Co.
Also Known AsMazzaneh, مظنه, Mazaneh, Mazzaneh Super‑App, ZOYAN, Mazzaneh Radar, Mazzaneh Board, Pulino
FoundedMay 21, 2024 (inception 2022 → MVP 2024)
StatusPrivate
StageAngel
Team11–50
HQShiraz, Fars, Iran
Websitemazzaneh.ir
Contactinfo@mazzanehcompany.com · +98 199 900 0063
DiversityMiddle Eastern / North African founded
Funding Summary
Last RoundAngel — $700K (May 2024)
Total Funding$700K
PredictionsLikely to raise again; 67% probability in next 6 months
AcquisitionProbable
IPOVery unlikely at this stage
People
FoundersAhmad Rahimi, Mohammad Rahimi, Sina Firouzabadi
Head of DesignNima Khorshidian
EngineeringJafar Shemshadi (Backend/DevOps)

1) New user growth

Acquisition in 2025 has been primarily organic, validating brand strength and SEO. Source breakdown (Jan 1–Aug 12, 2025):

  • Organic Search: 84,714 users (≈50.16%)
  • Direct: 59,709 users (≈35.35%)
  • Other (referral, campaigns, email): 24,467 users (≈14.49%)
Distribution of new users by source: Organic, Direct, Other
New users by source — GA4 snapshot.
New users and sessions breakdown in GA4
New users & sessions — GA4.
Event counts by event name in GA4
Event counts by type — GA4 custom report.

2) User engagement

Users don’t just visit; they interact. Over 1.1M events were recorded in this period:

  • Page Views: 373,674
  • User Engagement: 214,660
  • Session Start: 197,342
  • First Visit: 168,878

3) Weekly & daily activity

The trend between Aug 4–10 is consistently up and to the right, culminating in a new weekly high.

7‑day active users trend (Aug 4–10, 2025)
7‑day active users trend (Aug 4 — Aug 10, 2025) — GA4 report.

4) External momentum (Crunchbase)

  • CB Rank: #3623
  • Heat Score: 94 (+35 in past quarter)
  • Growth Score: 92 (−1 in past quarter)
  • Predictions: Likely fundraising (67% within 6 months); probable acquisition; very unlikely IPO.
Crunchbase dashboard showing Growth, Heat and Rank for Mazzaneh
Crunchbase dashboard — Growth, Heat & Rank highlights.

5) Takeaway & partnership thesis

The combination of organic acquisition, sustained engagement, and external validation positions Mazzaneh for the next phase: international rollout and selective capital. We are not seeking capital alone — we are seeking belief and a partner ready to challenge the status quo of data, personalization, commerce, and advertising.

Sources: Google Analytics 4 (Jan 1 — Aug 12, 2025) and Crunchbase (observed Aug 8–12, 2025).

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