In the highly competitive startup landscape, the prevailing path to growth and scalability often involves securing external investment early on. However, Mazzaneh, a platform committed to fostering a “Win-Win-Win” ecosystem for users and businesses, chose an unconventional approach. We firmly believed that to reach our desired level of maturity and truly validate our inherent value, there was no need to rush into external capital acquisition.

The “No Early Funding” Philosophy: Control, Focus, and Proven Efficacy Since Mazzaneh’s inception on June 15, 2022, our deliberate decision was to refrain from raising external capital until the product reached a refined and robust state that met our exacting standards. This philosophy granted us full control over our product vision and strategic direction, shielding us from external pressures often associated with rapid, potentially unsustainable, growth. Our primary goal was to meticulously build a strong product, achieve genuine product-market fit, and internally validate our business model through organic means.

The Self-Funding Strategy: Mazzaneh’s Internal “Investment Arms” To sustainably cover Mazzaneh’s development and operational costs during this crucial self-funded phase, we adopted an innovative strategy. Instead of relying on outside investors, we proactively built and developed approximately six internal e-commerce websites. It is important to note that all these websites were entirely constructed and developed by Mazzaneh itself. These ventures served as our “Investment Arms”, generating the necessary revenue to fund Mazzaneh’s growth, particularly because there was no intention to raise external capital at that time. Examples of these projects, also listed on our Crunchbase profile, include TEHRANZARA.COM and gabrocompany.

We emphasize that these past ventures are distinct from Mazzaneh’s current core strategic direction and will not play a direct or permanent role in Mazzaneh’s future international operations. They served as a vital means to empower our early-stage development and underscore Mazzaneh’s self-reliance.

Building a Solid Foundation: The Result of Self-Reliance This self-sustaining approach allowed us to forge a robust foundation, the results of which are powerfully evident in our Minimum Viable Product (MVP) phase, successfully launched in 2024. Mazzaneh is now truly “Ready for Investment”, with compelling metrics to back our claims:

The Future: Ready for Global Impact Mazzaneh, fortified by its proven path of self-reliance and organic growth, now stands at the precipice of a new phase of international expansion. We are poised to build a sustainable and trustworthy ecosystem on a global scale, revolutionizing the way users and businesses connect. We have unwavering confidence in our data, our dedicated team, and our ambitious vision. We invite strategic partners to join us on this exciting journey to global impact.